Hi, I’m Shelton.
I’m a copywriter and creative director who provides expert development and execution of advertising / marketing communications activities and strategies to maximize awareness, positively influence sales, and promote products and services. In other words, I come up with engaging ideas that sell.
Whether creating branding campaigns for State Farm, shopper-marketing programs for Dannon, experiential events for Amex, or videos for non-profit organizations, I help clients connect with people on an emotional level with messages that cut through the clutter and get remembered.
My expertise includes, but isn’t limited to: shopper marketing, B2C and B2B advertising, minority-targeted advertising, social media, TV / video / radio scripts and production, emails, webpages, presentations, and experiential events / displays.
Need a copywriter that can help tell your company’s story through any medium from :30 TV spots, email blasts, and websites to print ads or digital ads, OOH, radio, and social posts? I can help with that.
And if you happen to need a creative director who inspires young and not-so-young team members to open a fresh can of Creative Whoop A#$ on a daily basis, I can help with that too.
Thanks for stopping by.