TREE-FREE GREETING CARDS 

Tree-free makes earth-friendly greeting cards that are printed on 100% recycled paper, which saves nearly 3000 trees a year.

They also donate $1 from each card sale to an environmental cause.

Working remotely with ad agency, Grounded World, Shelton created impactful headlines for the product landing pages on tree-free.com.

With smart, strategic thinking with heart, he created a voice that helps Tree-Free engage different greeting card audiences and build their brand.